28 Car Rental Brands in Keflavik, Iceland

Reviewed: Jun 9, 2025

It's okay

Reviewed: Jun 24, 2024

Very satisfied

Reviewed: May 19, 2024

The car rental company is quite good. The pick-up and drop-off process was very quick, and they didn't try to upsell any extra insurance.

Reviewed: May 15, 2024

Reviewed: Apr 27, 2024

For smooth and lovely customer service! Would use again!

Reviewed: Nov 27, 2024

Did not receive the car I reserved, got an older model with high mileage.

Reviewed: Nov 2, 2024

I booked Skoda Octavia two wheel drive. Since the vehicle was not available, Suzuki S cross four wheel drive was given during pick-up. The staff convinced us that four wheel drive is better and that the vehicle is upgraded free of cost. It made us think that we are getting a better vehicle. But it turned out that's not the case. A two wheel drive would have been more than enough for our journey. Also since we had taken a four wheel drive car, it impacted the mileage and so we had to spend a lot more on fuel. Other than that we did not face any issue. The vehicle was given in good condition. It was good to drive.

Reviewed: Oct 20, 2024

Returning the car was fairly quick, but the airport shuttle runs every 20 minutes, so make sure to allow enough time.

Reviewed: Aug 1, 2024

It was okay, had to wait quite a while to pick up the car.

Reviewed: Jul 19, 2024

The car was in an amazing condition, but the pickup process was so painful. Had to wait 45 minutes for the pickup at the airport to reach the Lava rental site and then another 90 minutes to pick up the car. Lava needs more staff to handle the demand.

Reviewed: Oct 12, 2024

Satisfied!

Reviewed: Jun 29, 2024

Initially, I was worried about hidden charges when picking up the car. I specifically told the staff that I had already bought insurance through QEEQ, and they reassured me that there was no need to purchase additional insurance. They didn't try to upsell any services afterwards. It was a smooth and reassuring experience.

Reviewed: Jun 27, 2024

Very satisfied. Both renting and returning the car were convenient, and the car provided was even better than the one booked.

Reviewed: Aug 3, 2024

Very good

Reviewed: Aug 1, 2024

Very satisfied

Reviewed: Jul 31, 2024

Good

Reviewed: Jul 31, 2024

Excellent

Reviewed: Jul 27, 2024

Got an even better car then the one we booked. Staff was extremely helpful.

Reviewed: Aug 19, 2021

Picking up the car was convenient. Returning the car was self-service; you just leave the key at the designated spot.

Reviewed: Feb 5, 2020

Good service when returning the car

Reviewed: Dec 3, 2019

Reviewed: Mar 10, 2019

Waited ages for the car in a huge line. When we got the keys it was a 5 minute walk in torrential rain to pick up the car. Other car rentals had a bus to take them there and back. On the way back there was a bus to take us back to the terminal which was appreciated.

Reviewed: Jul 18, 2024

Easy to find location. Free upgrade to SUV. Friendly service.

Reviewed: Apr 19, 2022

Reviewed: Jan 13, 2020

The only comment I can make is a mix up on paper work. At one point we were expecting a Hyundai I35 and ended up with a VW polo. Though this car served our purpose well it may have been nice to have that little more space.

Reviewed: Apr 3, 2019

Overall good, service was attentive, with airport pickup and drop-off.

Reviewed: Feb 28, 2019

Nothing happened

Reviewed: Jul 17, 2024

Very satisfied

Reviewed: Jul 17, 2024

Quite satisfied

Reviewed: Jul 4, 2024

The staff were very helpful, they even drove us back to our hotel when we returned the car. Thumbs up!

Reviewed: Mar 22, 2024

Excellent

Reviewed: Mar 15, 2024

Very satisfactory

Reviewed: Jul 14, 2024

Quite satisfied, good value for money. Although pick-up and drop-off are a bit more troublesome, it’s much cheaper than renting a car at the airport.

Reviewed: Jun 17, 2024

Very kind and helpful staff! Excellent vehicle!

Reviewed: Mar 30, 2024

The store's service was excellent, and the car was very new.

Reviewed: Mar 8, 2024

The car was in good condition. Apart from the trunk being slightly small for us, everything else was great!

Reviewed: Feb 4, 2024

Very satisfied

Reviewed: Jul 4, 2024

Reviewed: Jun 28, 2024

Reviewed: Oct 18, 2023

Excellent service, the staff himself take us back to the airport…really appreciated.

Reviewed: Apr 26, 2023

On return of the vehicle, there was a little chip on the windscreen. I found the charge was over the price

Reviewed: Feb 21, 2023

Used Alamo in both USA (West Coast) and Iceland. Expect upsell of insurance from Alamo's service staff at the counter, regardless of whatever insurance package you've taken. They will likely sell you: Comprehensive Insurance, Tyre Damage, 24-hr roadside assistance, prepaid fuel, prepaid tolls, windscreen cover etc etc. Each of these items are INDIVIDUAL coverage (requiring top up) and yet there is no "fully comprehensive" option that provides 1-price for all. nonetheless, they cars are generally quite new, fully featured (bluetooth, CarPlay) etc.

Reviewed: Nov 18, 2022

Reviewed: Jun 24, 2024

Well-organized rental company

Reviewed: Jun 21, 2024

Reviewed: Jun 18, 2024

Overall, the service attitude is very good, but the waiting time for picking up and returning the car is a bit long. The car condition is average.

Reviewed: Mar 24, 2024

Very satisfied

Reviewed: Mar 11, 2024

I booked a 4x4 abd did not receive one. The condition of the car I received was not very good. No one to meet us at airport with a sign with my name on. Waited over an hour to finally see a guy with 10 rental car companies on it. City Car Rental was one of them. Shuttle only runs every 30 mins so very crowded and no room for luggage. Check in process was terrible. 2 customer service reps for all those companies. Waited almost 2 hours to wait to check in. So many people waiting. Returning the car was almost as bad. When ai booke with Qeeq, I thought you were the car rental company and not the agent. Next time I will go direct with the major companies ecen if I have to pay more!

Reviewed: Jun 15, 2024

Reviewed: Aug 19, 2023

Reviewed: Aug 19, 2023

The car was not in terminal. I had to pay extra to drive more than 100km a day.

Reviewed: Jan 4, 2023

It was smooth and systematic process for pick up as well as drop off! The vehicle, Dacia Duster had 83000 KM during pick up yet the maintenance of the car was excellent, no dents or major scratches. During pick up, the staff informed about the three minor scratches that the vehicle has and asked to click pictures and videos for reference. No problem whatsoever during drop off too. Actual process of pick up and drop off took 20-25 minutes each but due to other guests to it took time. Will definitely rent a car from Wheego whenever I plan next trips!

Reviewed: Jun 7, 2024

The service was excellent. The actual vehicle was provided by Ace Rent a Car, but the stores are together, so they seem to be jointly operated. On the fourth day, a small stone chipped the windshield, but the staff didn't ask for compensation when I returned the car! Great service! When refueling, avoid the gas station near the black sand beach in the South; the fuel there runs out quickly.

Reviewed: Apr 16, 2024

Completed an 11-day tour around Iceland in March, the car's performance was sufficient.

Reviewed: Apr 10, 2024

Stuff was very nice and everything went smoothly without any problems.

Reviewed: Mar 18, 2024

All very good And very good experience

Reviewed: Dec 5, 2023

Overall pretty good. Remember to check what type of fuel the car uses; ours was diesel, so be careful not to fill it with the wrong fuel. Upon arrival, the company will say there's only basic insurance. Show them the document QEEQ prepared, or tell them that the car is insured by a domestic insurance company. The car was quite new and the system supports CarPlay. There isn't much else to mention except that I left my glasses in the car, and there's a small crack in the windshield. Be mindful of strong side winds and drive safely. Have a great journey!

Reviewed: Apr 3, 2024

Reviewed: Mar 25, 2024

Very satisfied

Reviewed: Jan 12, 2024

Reviewed: Dec 26, 2019

Reviewed: Apr 9, 2019

Staff at their office were nice, the inly kinda issue was to find/wait for the pick-up person, I called them and they said the driver was coming. At the office it took about 5-10 mins to do the paperwork and take the car. The car wasn’t new indeed and it had 190k kms of use, but it was all good during the whole week I had it. For the drop off, the person at the counter was very nice and no issues. I saw many complains about faircar in google, but I believe they are improving their service, and at least for this trip I was very happy with their service and car.

Reviewed: Mar 13, 2024

Pretty good. The staff will pick you up at the airport. Buying insurance at the store seems to be cheaper than buying it here. There are detailed insurance descriptions on the table when registering information. I suggest buying insurance at the store. Additionally, there was a small incident where the rear window wiper fell off due to aging. I was worried there would be a compensation dispute, but the rental company kept apologizing once they found out.

Reviewed: Feb 21, 2024

The car was good! Tires had studded Snow tire which was needed. The car had good gas mileage too. The only hiccup was finding the meeting point. Maybe we were tired after a long flight or that is was 5AM Iceland time and there was nobody waiting for passengers right outside the door from customs. But we had a hard time finding the driver to meet him to take us to the car.

Reviewed: Dec 19, 2023

Reviewed: Jul 26, 2023

Reviewed: Apr 28, 2023

On the last day, since our flight was early in the morning, the car rental company wasn't open yet. We returned the car to the company and booked a taxi to the airport. I accidentally left my speaker in the car, but after communicating with the rental company, they kindly shipped it back to the UK. The staff were very helpful!

Reviewed: Jan 6, 2024

The rental company is not at the airport, but the staff provides shuttle service. The rental and return process is simple, and there is no pressure to buy insurance. Because our companion's suitcase was large, the company immediately gave us a suitable car. Excellent service!

Reviewed: Sep 25, 2023

Quite good

Reviewed: Aug 4, 2023

Very satisfied

Reviewed: Jul 16, 2023

Reviewed: Mar 15, 2023

Great! The car provided was almost brand new.

Reviewed: Feb 10, 2023

Reviewed: Oct 12, 2022

Great people work there. Everything was perfect exept one thing - radio wasn't workin in the car.

Reviewed: Feb 13, 2020

Still did not get any official paper about my closed booking, still hola a lot of money on my bank account without any reason, no documents, just really terrible.

Reviewed: Sep 30, 2019

When we returned car the staff at the car rental company said the car has a little scratch that even can't be seen it. They were trying to make us to pay for this damage and finally we found this scratch in the photo that we took before. we fought with this guy in a hour and almost missed flight. I will not use this GREEN MOTION again! By the way, I saw people complain the same situation in internet..

Reviewed: Sep 14, 2019

Long wait to pick up our vehicle, almost 2 hours. Wouldn’t reimburse us for bringing the car back a day early when our flights got changed.

Reviewed: Sep 8, 2019

Car was a little dirty with food from previous renter, but very happy with the upgrade suggestion and service provided

Reviewed: Aug 11, 2022

Excelente servicio en el mostrador, personal amable y dedicado. Coché cumplió con las expectativas

Reviewed: Jul 5, 2022

Satisfied

Reviewed: Jun 6, 2020

The car was pretty average and had 135000 km on it. The guy at pick up counter was forcing us to buy insurance and was telling us all sorts of stories about sand storm and accidents. Which was bit too much.

Reviewed: Sep 5, 2019

Terrible service at car pick-up, ignorant personel, very rude and unprofessional. Had to wait for manager to come and finish the procedure. At the end we received extremely dirty and old car - over 130k km.

Reviewed: Aug 14, 2019

Car was perfectly adequate But rental agreement refers to Avis for airport rental logistics ( there is also Payless sign below Avis) After long wait agent states that this is wrong location and Payless renters have to do all the paperwork at pickup location

Reviewed: Jul 11, 2019

Overall, it was very good.

Reviewed: Nov 26, 2021

We waited a bit at the airport for the shuttle to arrive at pick up. Car was in good condition with all defects marked with stickers. It was a Hyundai i10 which took two 24 inch long suitcases in its boot. Fuel consumption was at about 5.7L/100km and it was quite sufficient for winter driving on highways and main roads.

Reviewed: Feb 20, 2020

Reviewed: Jan 11, 2020

Reviewed: Jan 11, 2020

Had to wait for an hour at the airport and called before they came to pick us up, unlike other companies that hold up signs. Other than that, everything else was fine.

Reviewed: Oct 14, 2019

quick efficient and upgraded to Ford Kuga as there was going to be a wait for the Suzuki. The car had done 150k km but was good condition everything worked and was top of the range. No faults with car at all. Returning the car was very quick and easy.

Reviewed: Oct 28, 2021

Reviewed: Oct 20, 2018

Very nice people, good service.

Reviewed: Sep 9, 2020

Reviewed: Mar 24, 2020

Fara are a great car hire company. Someone answered the phone straight away. We were picked up in about 10-15 mins. The car was immaculate and the counter staff were very friendly.

Reviewed: Mar 8, 2020

The staffs are helpful. We got free GPS and WiFi which are a great deal.

Reviewed: Mar 4, 2020

There are Chinese-speaking staff, making communication easy. They also thoroughly explained important local information.

Reviewed: Oct 14, 2019

Great service, car in good condition, flexible and no pushy insurance upsell. There was someone waiting for us at the airport with our names to pick us up - everything went fast and smooth.

Reviewed: Jan 15, 2020

Company took money- but didn’t end up having the car and actually said there is not one on the whole island- took two hours of calling around finally found an old very larg diesel truck like vehicle had over 205k miles no a/c no gps.

Reviewed: Aug 13, 2019

Not realising that the pick up location is outside the airport and waiting for transportation. Disappointing to have been given a different car to our selection.

Reviewed: Dec 15, 2019

Reviewed: Oct 13, 2019

The pick up service was excellent and very quick. We were surprised how nice the car was as well and that the car had a GPS.

Reviewed: Jun 4, 2019

The pick up time was 8 am the erp showed up at 910 and told me he did not have to answer me sa to why he was late he looked hung over

Reviewed: Sep 14, 2019

When we received the car, it had only a quarter of the fuel tank filled and it was pretty dirty on the outside. When we came to drop off the car, there was no one in the office for about 10 minutes.

Reviewed: Aug 27, 2019

Gold car was wonderful to deal with. Nice car, low kilometres, economical to drive, clean inside and out. We reviewed the car together with the gold car representative for any previous damage. We felt confident that the car would get us around Iceland without any surprises. Check in was prompt and courteous. We would definitely use gold car again. They did offer insurance if we wanted it, and we were ready with documents to turn it down. There was no hard sell.

Reviewed: Jul 2, 2019

Like: Nice car, good driving brief prior to departure, good pricing, convenient location
Dislike: Would have like to see agent at drop off but not available, dropped keys in return box after waiting as long as possible

Reviewed: Jul 27, 2018

We waited almost 2 hours to pick up the vehicle. Very disorganized office

Reviewed: Sep 12, 2019

There was almost no queue, and the attendant was very nice.

Reviewed: Jun 21, 2019

The car was quite new. Four people with three 24-inch and one 28-inch and one 20-inch suitcases, and the trunk was still spacious. The Ford Escape was pretty good.

Reviewed: Oct 25, 2017

The staff was helpful and responsible. After returning the car, they even drove me back to my hotel. The procedures were simple and quick! Very good!

Reviewed: Oct 13, 2016

Professional staff and big selection!

Reviewed: Jun 12, 2019

I was charged £170 for windscreen damage that did not happen in my rental but they would not listen - very poor!!

Reviewed: Jun 6, 2019

The service attitude was good, and the wait in line was acceptable.

Reviewed: Aug 21, 2018

Good service attitude, not far from the airport.

Reviewed: Jun 12, 2018

Reviewed: Sep 1, 2015

Reviewed: Sep 27, 2018

Reviewed: Jul 15, 2018

Reviewed: Sep 9, 2018

Reviewed: Mar 9, 2018

The service was pretty good.

Reviewed: Oct 28, 2017

Reviewed: Oct 7, 2016